Recently, the Overseas Operation Center of IFE Elevator reported that in the Zanko City project in Sulaymaniyah, Iraq, it successfully reached a project cooperation with BALAMBO, one of the largest developers in Iraq, to provide 27 sets of JOYMORE-7A machine room less passenger elevators.

Project highlights

As one of the largest developers in Sulaimaniyah, Iraq, BALAMBO's business covers housing development, construction contracting, infrastructure contracting and other businesses. At the same time, it has participated in the construction of several Sulaimaniyah city landmarks and main roads, and is a participant and witness of Sulaimaniyah's urban construction.

Iraq's Zanko City project is a livelihood project jointly created by the Sulaimanian government and BALAMBO to solve the problem of teachers' housing. This project is based on creating an elegant living model for teachers, and has high requirements for the quality and installation of elevators.

In the implementation of this project, because of the need to face more complex policy environment, cultural differences, and severe epidemic challenges, it is not a small challenge for IFE. But with high-quality products, high-quality services, and years of experience in implementing international large-scale residential projects, IFE Elevator finally completed the project delivery with quality and quantity guaranteed.

Compete with the epidemic situation and complete the delivery as scheduled

Since 2020, the COVID-19 that has lasted for more than two years has brought considerable impact to all walks of life, as has the elevator industry. In the face of the epidemic situation test, IFE Elevator has developed a one-stop overall solution based on the needs of customers and projects, as well as years of project experience in the Middle East.

In order to complete the order delivery with quality and quantity guaranteed, the project manager timely adjusted the project schedule according to the epidemic situation, organized the installation personnel in an orderly manner, and ensured the orderly progress of material procurement, production, installation and other links. In addition, a group of senior engineers are specially assigned to control the installation progress and quality throughout the process, coordinate the resources of all parties to solve internal and external problems, and ensure that the construction is carried out according to the schedule.

Collision with culture, coordinate people of different nationalities to promote the project

In addition to the test of epidemic situation, in this transnational elevator project, it is not a small challenge to coordinate installers of different nationalities to advance as planned. For example, communication and cooperation with people from different countries and working styles need constant adaptation and adjustment to minimize some problems caused by language differences and information asymmetry.

For this reason, the IFE Elevator project team held a project promotion meeting in the early stage, prepared a perfect construction schedule for the local geographical environment and cultural factors in Sulaimania, established an effective communication mechanism, and made the project implementation transparent and visual. At the same time, it can also effectively coordinate the deployment of personnel between production sites, strictly control the project progress, and ensure that the construction and installation work is carried out according to the schedule.

Compete with products and lead the upgrading of domestic elevator products

The JOYMORE-7A machine room less passenger elevator used in this bid winning project adopts the most advanced manufacturing process in terms of technical processing, configuration, etc.

In the aspect of hoistway design, IFE Elevator has adopted a more flexible design method, taking the hoistway space as the leading factor, successfully combining the practicality and aesthetics of the space, greatly reducing the space occupied by the hoistway, and bringing more commercial value to the building;

In terms of process design, the fully modular design and scaffolding free installation not only greatly improved the efficiency of elevator installation, but also made the elevator installation and decoration more standardized and simple, which won the approval and recognition of developers.

The successful delivery of this project has set a new model and benchmark for IFE Elevator in the Iraqi market. At the same time, local developers have a more intuitive sense and understanding of the quality and quality of IFE's products, which has brought opportunities for IFE's subsequent development in the Iraqi market.

In the future, IFE Elevator will deeply cultivate the international "going out" strategy, take the national "the Belt and Road" strategy as the basis, solidly and steadily promote the strategic layout of enterprise globalization, make Chinese national brands shine on the world stage, and make Chinese technology and Chinese manufacturing go global.